How To Build A Bigger Team
by Michael S. Clouse
Yes, by now you've probably been told
(more than a few times I would imagine) that Network Marketing
is about three things: prospecting,
duplication. And yet, if you're
like most business-builders, far too many of those
you've already introduced to the business seem to
be doing, well, nothing at all...
Sadly the most often-heard solution to this
seemingly unsolvable situation is, "Go talk to more people...."
So without knowing any better you follow that advice—you find
a few more prospects, present
the business a few more times, and try to help those new ones get
started—only to see them eventually drop out too.
What's going on here? Is the old "Bring 'em
in the front door faster than they're leaving out the back
door" antiquated approach any way to build a solid business?
Well, the simple answer is, "No!" And yet to this day that
same old mantra, "Go talk to more people...." is still being
shared by many as the only solution to the dropout dilemma
they're experiencing throughout the organization!
Unfortunately, for most first-time business-builders,
their eventuality is as predictable as it was preventable. The
prediction, of course, is that far too many who've been sponsored
will eventually quit the business—usually justifying their untimely
demise because someone told them, "Network
Marketing is a bad idea;" or they felt that
"It took too much time and cost too much
or my personal favorite, "No one really helped me." And splat! You've
lost another one... Road kill on the highway of success!
But what if there were a better way to grow
your Empire than the ridiculous, one step forward, two steps
backward, "Go talk to more people...." approach? Well,
actually, there is...
No, I am not suggesting the "You just need
to sponsor five prospects and teach them how to sponsor five
more..." ill-advised plan either. Because if you truly want
to succeed in Network Marketing, and achieve the top pay level
in your company, an on-going sponsoring
plan will need to become—like eating, or bathing, or
dressing each day—simply part of the process of
What I am saying (and have been for years)
is prospects that are progressively educated about Network
Marketing build bigger businesses, and
in turn become better
than those who are not. And yet to this day most
well-intended business-builders still don't have a progressive
plan in place for the initial (not to mention the on-going)
instruction necessary for the survival of those they have
personally introduced to their company.
The truth is, above-average success in Network
Marketing requires, among other things:
1) belief in the profession, 2) belief in
the business-building system itself,
and 3) belief in the fact that you
can do this... Now if that's true—and it is—why
do we seem surprised when those who haven't been progressively
educated quit the business? On the contrary; if we're not
systematically instilling this information into our new
business-builders, we should actually expect them to quit as soon
as they encounter any resistance at all—and we are rarely disappointed!
Therefore, if you're ready to build a bigger
team—and actually keep more of the people you sponsor—try this
three-step, belief-building system: First, provide every prospect
with something to educate them about
the Network Marketing industry. Second, after they have sponsored
in, immediately offer every business-builder something
to teach them the basics of the business. Third, after your
new business-builder has been involved for 30 days
or so, give them something to keep
them moving in the direction of their dreams...
Because when you use a step-by-step
system that progressively builds
belief in every person you sponsor, you will then realize,
firsthand, the awesome duplicatable power
of a thriving, well-educated, organization.
Now that's how you build a bigger team!
All the best,
P.S. If you're looking for a proven systematic
approach to educate 'em sooner and keep 'em involved longer... First,
provide every prospect with Future Choice
to educate them about the Network Marketing industry.
Second, after they have sponsored in,
immediately offer every business-builder
Fifth Principle together with
Success to teach them the basics of the
business. Third, after your new business-builder
has been involved for 30 days or so, get them a
copy of Learning The Business
One Story At A Time to keep them focused on their future.
P.P.S. If you'd like to keep
more of those you sponsor, then use this system.
Learn how to find all the hot
MLM prospects you need,
get more of the right people to join your
MLM business, and promote more MLM leaders than you ever
CD Audio Program
329 MB -
on orders over $199
© 2013 by Michael S. Clouse. All Rights Reserved.
About the author:
In addition to over 50 published articles on the
subject of Network Marketing,
Michael S. Clouse
is the author of numerous
and CD programs on the
subject of Network Marketing. An
internationally recognized Network Marketing expert, Michael
is a well respected business consultant,
personal success coach, and a dynamic
educational speaker. His
newsletter is read by
tens of thousands of Network Marketing Professionals around
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